Taking risk. Creating the job you want. And how to build an in-salon training program

25/03/2019

Transcript

John Palmieri: Bam!

 

Chris Sulimay: Bam! There it is.

 

John Palmieri: Welcome. [00:00:30]

 

Chris Sulimay: Thanks. We won’t try to relieve the- Let’s just say we’ve tried this once and we were interrupted.

 

John Palmieri: Right, we were.

 

Chris Sulimay: But we are going at it again. So, hi, everybody. Welcome to the Shop Talk Podcast. My name is Chris Sulimay. I’m your co-host today. And I’m here with my good  buddy,  Mr.-

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John Palmieri: John Palmiere.

 

Chris Sulimay: And we have an amazing guest today with us. I’ll give you a little introduction before-

 

John Palmieri: Let’s warm this up a little bit.

 

Chris Sulimay: Yeah. Let’s warm up a little bit. We have an amazing stylist with us today/ educational lead for the Salon 124 Group/extraordinary person, singer, mother, balancer of many different things. We are here with Ms. Britton [00:01:00] Monk. Hello, Britton, welcome.

 

Britton Monk: Hi.

 

Chris Sulimay: And we didn’t even tell Britton. I think we’re kind of on this thing where we’re just not telling people what we are going to talk about, right?

 

John Palmieri: Yeah. We are just going to do podcast. We are just going to do all the and that’ll going to plan that out.

 

Chris Sulimay: That sounds good. So on the last one, we pinned John down and we talked about some management and leadership stuff. And I think it would be really appropriate, John, if we start it out maybe talking a little bit about education and more specifically training, since Britton is the person who over the course of the last [00:01:30] couple of years, three or so years, since you’ve been in this position, has not only worked behind the chair, but has sort of, with ta team but really single-handedly put together the curriculums for when we take hair schools students from the school and then bring them in to the salon, and kind of get them through that first year into-

 

John Palmieri: Real life.

 

Chris Sulimay: Yeah, get into real life and so on. How do you want to start the conversation out with [00:02:00] Britton as we sort of move into it?

 

John Palmieri: You know what, let’s talk about how Britton even got here.

 

Chris Sulimay: That’s a good- that could be a whole podcast in and on of itself.

 

John Palmieri: Yeah. So, Britton, how did you get here? [laughter]

 

Britton Monk: Well, how long we got?

 

John Palmieri: Not that much time. [laughter]

 

Britton Monk: All right. Well, I’ll give you the short short version. So, basically, I am from Columbus, Georgia, originally. I was a stylist there for a long time.[00:02:30]

 

John Palmieri: How long is a long time?

 

Britton Monk: Well, I’ve been a stylist now for fifteen years.

 

John Palmieri: Awesome.

 

Britton Monk: So I’ve been here for five. So in 2008, I was 23 years old. And I was super ambitious and a little bit naive and I really, really wanted to open a salon in Columbus. I had [00:03:00] a specific idea on what I wanted to work in and I really wanted to try to find that and I had a hard time finding it. So I just wanted to create it. I had some really great contacts at SalonCentric and they put me in touch with Brian. So my friend Kee Ellis was at SalonCentric at the time, and he said, “You’ve got to meet Brian. You talk to him [00:03:30] and kind of pick his brain a little bit.” So he hooked that up. So I came up to Atlanta in 2008 and spent the day with Kee and Brian. And I toured the school, and I toured some of the Genesis Salons. And then I spent the whole afternoon interviewing Brian, just asking him all about 124, how he got started, you know the whole story. I left here feeling [00:04:00] like, I either have to create that, something on a smaller scale or I have to work there. That’s just it.

 

John Palmieri: [laughter] One or the other.

 

Britton Monk: Yeah. Just little couple months later, the stock market crashed. And so of all those ideas and dreams of opening a salon were put on serious halt. It was kind of scary for all of us at that time. We didn’t know what was going to happen with our industry and where [00:04:30] it was going. So, I started college. I had not done any college at all. But I went to college at that time and not really knowing exactly what that was going to look like. I went to nursing school and totally didn’t want to do that. But what college did for me was it definitely gave me more drive in this industry to do more.

In [00:05:00] 2014, to kind of fast forward, things have really gotten a lot better, the economy and our clientele have picked back up. Things were looking good and so I kind of revisited the idea of opening a salon again. I don’t know, that conversation led my husband and I to talk about really what we wanted. And both of us kind of, we wanted something different, [00:05:30] we wanted a big change. This is really funny, I had lost Brian’s email address and contact information in that time but we were friends on Facebook. So I sent him a Facebook message and I still have it. And then I said, “Hey, Brian. I don’t know if you remember me.” But he called me like an hour and a half after I sent him that message. And he said, “I absolutely do remember you. I would love for you to come interview.” [00:06:00] So I did. I came up and I interviewed, and he hired me that day. And I don’t know, the rest is history.

 

John Palmier: Here we are.

 

Britton Monk: Yeah. We didn’t have our house in the market or anything. We put our house in the market. Yeah, we moved up here and I jumped on it.

 

John Palmieri: That’s great.

 

Chris Sulimay: And I’m going to do a shameless plug. Because, I mean, I moved back here from Philadelphia, which I really didn’t want to leave Philly, to tell you the truth, everybody knows that. There are people doing this, but there are very few places [00:06:30] where higher level stylists can come and grow and develop a  business inside of a small window of time, and re-establish themselves amongst higher level stylists. I think of hairdressers as a community. And I think there are a lot of different ways you can commune with people. You can be independent nowadays and have a social media community, you can do that. [00:07:00] But if you like being around other people, and like being pushed and like being inspired by the people in your same building, I know it has been a great move for you because I know you and I’ve seen you develop through that process. We love you if you’re listening to us from Tennessee right now and you’re thinking about coming and joining. You should definitely drop us a DM.

 

John Palmieri: [laughter]

 

Chris Sulimay: And that was a shameless plug I guess I want to say.

 

Britton Monk: Well, I want to say that the growth, I mean me personally, the growth [00:07:30] that I’ve had in the past five years that I’ve been here, almost five years, has been crazy. And it’s exactly what you said, it’s because of the people that I’m surrounding myself with at this point.

 

Chris Sulimay: It’s really hard to suck in this environment. And if you do and you stay-

 

John Palmieri: You won’t suck for long.

 

Chris Sulimay: You won’t suck for long because everybody wants to help everybody get up there. So anyways, so that’s that. And that’s kind of a piece that leads into sort of what you spend a lot of your time doing now [00:08:00] is take in those people, bring them in from school. But you didn’t always have necessary- there was a process in place before you got here. It wasn’t finished yet, it wasn’t perfect, it needed some work. I know you’ve been working on that over a few years. So you got here, you grew a clientele inside that time, you realize you wanted to help pull people up. And then you had this opportunity to help out with education. Initially, I think it [00:08:30] was exactly that, it was like helping out.

 

Britton Monk: Yeah. I was coming to the classes. I was [incomprehensible] mannequin stands and mannequins around, and just kind of show it up to all the classes and helping set up, helping mix color, whatever it was we were doing. And that kind of turned into helping, to kind of planning out a schedule what does real classes would look like. But all of that was, it was advanced education for our current stylists. [00:09:00] What I realized through helping with all of that, was that we were missing a piece and that was the support that we could give people coming from school into the salons to help them acclimate. Because we all know that whatever you go to school for, it doesn’t matter if it’s hairdressing or a nursing school, or business, or whatever, you’re going to learn the most about your job in your first year to doing your job. But [00:09:30] you’ve got to have some support. And so that’s kind of where the planning for our current training program started.

 

John Palmieri: One of the things I want to kind of back up just as a smidge on because I think this is important for a lot of people who are listening to our podcast, you said when you started this journey, getting into education, you just showed up.

 

Britton Monk: Yeah.

 

John Palmieri: Talk more about that. Because I think a lot of people want to get involved in other things but they didn’t know how. Like, how does that happen? [00:10:00]

 

Chris Sulimay: It’s a great point.

 

John Palmieri: So you did it. Tell us how did it happen?

 

Britton Monk: I think first of all, it starts with verbalizing it. And just saying out loud what it is that you want to do, which you all know I have no problem doing ever. So that’s what I did. When I interviewed with Brian, I told him that day that I want to do something with education, I didn’t know what that looked like. And then I continued to [00:10:30] verbalize it, bug everybody about it.

 

John Palmieri: Tell as many people as possible.

 

Britton Monk: Yeah, I did, I did. I told as many people as possible. So that was how I was given an opportunity to help out. I just asked and I helped out. [00:11:00] So I started out just coming to the classes. Whenever we would have classes, we were having a multi-quarter throughout the whole company. So I would just come and show up. I wasn’t getting paid for it. It wasn’t like a job. It was just  I just came and helped out, I set up mannequins and stands, and I helped mix colors, and whatever else. So, yeah, that’s how it started.

 

Chris Sulimay: That’s a really important point and I kind of feel that you are leading in that direction. When I was working as a technical director in Keune Hair Cosmetics and education manager or whatever, or owning a salon, or when I worked for my brother back in Tampa. I think about all of the [00:11:30] things that I did for free and I feel like right now, look we don’t throw stones at anybody, we love kids, we love all ages of people that are in this industry. We believe that everybody has the right to be successful and the ability. But one thing that I think gets thrown under the bus a lot lately, are doing volunteering to do things before [00:12:00] there’s ever a job. And here’s what I-

 

John Palmieri: You think it gets thrown down under the bus, you think people pooh pooh that?

 

Chris Sulimay: Definitely, definitely. What’s in it for me? How much am I getting paid for this? And if you could have my eyes and understand, I’m 45 and I know a lot of people that are entering our industry are 23, and Britton you’re younger than me, you’re between 23 – 45, right?

 

Britton Monk: I’m 34.

 

Chris Sulimay: But if you could have that look [00:12:30] and you could know that there’s a period of time that every single successful person did things for free before it existed. And I’m an enormous fan of what I call Creating Your Job. And what that means is-

 

Britton Monk: That’s exactly what I did.

 

Chris Sulimay: Right. Do the job before it’s even a job, right? And if you do that long enough, what happens is, is people start to look to you for that thing. And then eventually you are that thing, and then eventually there’s [00:13:00] a way to get compensated for it. And the compensation part, well, that’s a beautiful thing. You should only do that if it’s something you really want to do and something you enjoy. And I know you love it, you happen to love education which is why you didn’t mind doing it. And you probably knew “if I do this long enough, there’s something that’ll happen from this. I don’t know what it’ll be.” And I don’t think you always have to know what it is that’s going to come of it.

 

John Palmieri: Sometimes that’s just experience, right?

 

Chris Sulimay: Yeah.

 

Britton Monk: Well, I think I still do that. [00:13:30] I’m still doing that now even though I do have a job at this point that I’m being compensated for. But I still go outside of that job and do other things that aren’t necessarily under my job description because I see a need for it, number one. And I know that I also, I have a set of skills that I can help with whatever those things are. So I still do that. And I think we all kind of do. [00:14:00]

 

Chris Sulimay: We all do it.

 

John Palmieri: It’s funny when you say that because my mind instantly went to what  have I done for free. I learned how to be a bartender because I asked the manager of the bar if I could work for free, and I did. I wanted to learn how to work on motorcycles, I asked the guy who was a mechanic if I could work for him for free, he said, “Okay.” When I went to work for the consulting company, my first couple- and I didnt think about it till you just mentioned it. All of the different things I’ve done in my life, I can think back to when I did it for free, because I just wanted it. [00:14:30] Now, all three turned into a job.

 

Chris Sulimay: Yeah. That’s right.

 

John Palmieri: All three, all three turned into a job. Yes, I started doing it for free.

 

Chris Sulimay: That’s right. As an educator, I spoke for four years for free.

 

John Palmieri: For free, yeah.

 

Chris Sulimay: Before I ever- and people used to laugh at me all the time and say- a  good friend of mine in Tampa she would always say, “You’re not getting paid for those talks you’re doing?” I’d be like, “No.” And then eventually of course that turned to hone like the rest of my life, right? [00:15:00] So it’s an interesting piece and it’s something I don’t think we give a lot of credit to. Because now, it’s about, “Give me this for that, give me this for that.” And if you’re wanting to do something, I think you got to put your hand up for it, exactly like what you did.

 

John Palmieri: Well, I think that the thing that’s missing, I think sometimes we forget that what you’re getting for free is education. Somebody’s taking the time, effort and energy to teach you, whatever it is you’re doing for free, that’s a pretty [00:15:30] good tradeoff to me. You’re going to teach me how to do something and I don’t have to pay for it, and all I have to go is hang out and do it with you, I’ll make that trade.

 

Chris Sulimay: Absolutely.

 

John Palmieri: I’m trying to think over the next thing I can do for free.

 

Britton Monk: [laughter]

 

Chris Sulimay: So that’s our preaching.That’s our high horse there. I want to talk a little about, because you work one on one with the lot of the newer adults coming out of, they’ve gone to cosmetology school, they’re now licensed. But they’re not prepared yet, we all know that. And schools are getting better at that. We certainly [00:16:00] have a great school, but we still know that there’s a gap between being an experienced stylist and coming from school. Share a little bit about what are some of the things that you- think of some needs that you see, straight out of the gate for students. So if I’m a student coming out of school. Number one, what would be some advice for me if I didn’t have the Salon124 Group to kind of come and work in like-

 

Britton Monk: Find a mentor. You want to find someone that will [00:16:30] kind of take you under their wing and help you through that for sure. Like we’ve already said, that’s the time that you will learn the absolute most about doing hair is in that first year. So I think step one, that’s the most important thing.

 

Chris Sulimay: Yeah. And what are some- from the mentor perspective, what are some of the things that you’re seeing people need the most when they come out of cosmetology school, what are on your hot button list? [00:17:00]

 

Britton Monk: Number one’s consultation, communicating with clients. I think that, that is the most important thing, that’s the biggest thing that I feel like hit home with is communications. Just learning how to efficiently communicate with a client, how to ask the right questions, how to get to like to what it is that they’re looking for. That’s [00:17:30] hard and you’re dealing with so many different types of people on your chair and when you’re brand new to it, I think that’s the hardest thing. So that would be the first thing. And then of course, haircutting I think is another- some people pick it up really quick and run with it. But haircutting is tough. So I think those are the two top things that they have the hardest time with. [00:18:00]

 

John Palmieri: When you see- because you’ve been doing this for a little while and you see the students coming out of the school, what do you see? And I hate to paint the world with white brush but I will for just a moment, when you look at the students coming out of the school, what’s the most that excites you about them as a group right now?

 

Britton Monk: Well, they’re  excited. I mean, we’ve been doing here in our location, we have- a lot of our trainees here for six to eight weeks at a time, and they’re [00:18:30] training with us hands-on everyday at the salon. And it has created such a really cool buzz throughout whole entire salon because they are excited to be here, they’re eager to learn, they’re asking lots of questions which gets us fired up. So I love that about them.

 

Chris Sulimay: So obviously, we’ve been talking with a lot of salon owners lately. You own a salon, [00:19:00] I own a salon, we all understand the independent market very well. One of the biggest challenges that owners have today is recruiting people, getting people to come work there. It’s interesting because, I’m just going to go back for a second to volunteering a job. One of the things that we Keune Academy by 124 does is they’ll have career days in which salons can come, [00:19:30] and set up a little table and meet these students and talk. And I’m always baffled by how many salons say they need people and yet don’t participate with their local schools.

 

John Palmieri: To that point, here’s a shameless plug, right. We have this Facebook group it’s called the 124 Go Salon and Spa Business Farm. There’s like 11,500 members to that farm, so check it out. The reason why I want you [00:20:00] to check this out is because there are people asking these questions, right. And the community is answering them. And to your point, I’m always amazed that it shows up once a week. “How do I get people to come work for me? How do I get people to come work for me? How do I get people to come work for me?” It’s a recurring question and no matter how many times it’s answered, it’s asked again.

 

Chris Sulimay: Totally.

 

John Palmieri: To your point, nobody goes to the school.

 

Chris Sulimay: Nobody.

 

John Palmieri: It’s like pulling teeth.

 

Britton Monk: And I hate to sound negative [00:20:30] about it. But I think there are also a lot of salon owners out there who are looking for established hairstylists.

 

John Palmieri: Oh, no. I want somebody with a book.

 

Britton Monk: Because they don’t always know what to do with the new stylist, you know. It doesn’t have to be this scary thing. Just like teach them some of the things that you’ve learned.

 

John Palmieri: Well, I want to use you as a perfect example if I could [crosstalk].

 

Chris Sulimay: You go because I think we are probably driving in the same direction. [00:21:00]

 

John Palmieri: Hopefully, we are on the same direction, right.  [laughter] Because it would make the podcast way better. When you get that person who says, “I can’t attract staff. I can’t attract staff. I can’t attract staff.” Here’s the interesting thing. Britton comes here one day because she’s opening up her own company. And there was something, and we can spend all day on that, but there was something that attracted her that said, “I want to be  part of that.” And so when a salon owner asked me, “John, I can’t get people to come work for [00:21:30] me.” My first question is, “Why would they?” And I’m not trying to be rude, Ï’m saying to you, “Why would they want to come  work for you?”

 

Britton Monk: What’s the reason?

 

John Palmieri: “Well, I have a pretty salon.” “There’s lots of pretty salons.” “I’m a nice boss.” “There’s plenty of nice bosses in the world.” What do you have that makes the Brittons of the world knock on the door and say, “I want to be part of that.”

 

Chris Sulimay: Or a new student.

 

John Palmieri: Right. Because until you answer that question for them, you’ll never get anybody to come work for you.

 

Chris Sulimay: I’m going to fill some space here and go to the next step.

 

John Palmieri: Do it. [00:22:00]

 

Chris Sulimay: Which is one of the things that we think you should have in place is a training program, which is a place that you spend a ton of time. Talk a little bit about if I’m an owner, and I am interested, and I do have somebody new maybe, what the hell do I do with them?

 

John Palmieri: [laughter] Yeah.

 

Chris Sulimay: What does a training program look like inside of here and maybe even how are we making ours better on a regular.

 

Britton Monk: Well, I guess I would start on how we even created in the first place. And that was when we were [00:22:30] tasked with trying to come up with a training program for Salon124, the first thing I did was I went to the new stylists that had just come out of the school and said, “Hey, what do you feel like you learned a lot of in the school and what do you feel like you need more of?” And then I also went to the- do you know some of the other stylists in the salon who [00:23:00] are mentoring our new stylists and asked them, “What do you see that these new stylists need help with?”

 

Chris Sulimay: And what were the answers?

 

Britton Monk: The answers were “consultation.” Always, always consultation; short hair cutting, formulation, and believe it or not, styling. Styling was a-

 

Chris Sulimay: Huge.

 

Britton Monk: A big thing that they need a lot of practice on. So that’s [00:23:30] kind of where we started with it. And it’s grown from there. But I would say to the salon owner that’s trying to think through what to do with a brand new stylist, just start with taking some time and spending some time with them on the things that- think back to when you were first starting first of all and remember the things that scared you. And the things that you had a hard time with. We all remember specific struggles [00:24:00] that we had about one haircut that just freaked us out. So go back to that and just spend some time with that person and try to help them.

 

Chris Sulimay: If you could describe- so we have this program that’s called Continuing Education Program, CEP we call it, describe what that looks like. That platform how it rolls out, how long is it, what do we cover?

 

Britton Monk: So our Continuing Education Program is an 8-week [00:24:30] program that starts after we hire a new stylist. We hire them out of school when they’re already licensed. And that training program starts after that. So they spend eight weeks taking classes with our education team and then also working in the salon hands-on everyday with some of our stylists. So we cover everything from consultations- [00:25:00]

 

Chris Sulimay: Walk us through the weeks, walk us through the weeks.

 

Britton Monk: So week one, we introduce them to who 124 is. Our mission statement, our core values, who we are, what our company was founded on. We tell them the story that Brian told me, that hooked me. And we start the process of working with them on the appointment cycle, everything from greeting to consultations. The second week, we work with them [00:25:30] even more on consultations and also blow drying, styling, working with an iron, those kinds of things. And we do some product knowledge in that class as well.

 

Chris Sulimay: Why do you find it important to get them into styling right away? We know it was a big important piece as it relates to being in the salon?

 

Britton Monk: Well, when they’re here, they’re helping us throughout the day with clients. They’re helping with shampoos they are helping [00:26:00] stylists. So it’s super important for us to be able to ask them to help us with our clients and feel confident that they’re going to be able to do that.

 

John Palmier: So the sooner that part’s taken care of the sooner they can help.

 

Chris Sulimay: And blow drying is such a safe place for them to start.

 

Britton Monk: Sure. Oh, yeah.

 

Chris Sulimay: They’re not going to burn anybody’s scalp and it’s what you’re going to spend 80% of your time doing.

 

John Palmieri: [laughter]

 

Chris Sulimay: Right? Just blow drying and styling hair.

 

Britton Monk: Yeah. And I don’t always think that enough time is given to blow drying because it is really how you present [00:26:30] all of your artwork that you create. And so I don’t always think that enough time is spent on that with newer stylists. So that’s really important.

 

Chris Sulimay: So week three?

 

Britton Monk: So week three, we go into blonding. We talk about the products that we carry here and how to properly use those. We talk about some color theory when it comes lifting undertone, things like that. And then we also teach them placement. They work on foiling techniques. They work on hand [00:27:00] painting techniques. They do all of this on mannequins. Then they come in the salon and they’re also helping us. We can’t always have them help us do foils on all of our clients, but we do have people that they can help us with.

 

Chris Sulimay: As far as applications.

 

Britton Monk: Yes, applications. They also help formulate. They are formulating everyday all day long. They get tons of formulation practice while they’re here. And what that looks like is, every client that sits in my chair, [00:27:30] they’re looking at, they are listening to a consultation that I’m having. Sometimes they’re having a consultation with my clients. And then we’re walking to the back and I say, “Tell me what you would use. What would your process be?” And they have to think through that process and formulate for that.

So week four, we get into, we get deeper into color formulation, great coverage, corrective color, reds, that type [00:28:00] of thing. We work with them extensively on the salon on that afterwards.

And then week five, six and seven is all haircutting. We spend three weeks on haircutting. It’s a big chunk of our training program. So they go from long and medium haircuts all the way to short haircuts and then men’s haircutting. And obviously, we can’t have them cutting our clients in the salon. So they have days where they are doing [00:28:30] mannequin work all day long, they’re practicing those haircuts and testing out on those.

And then week eight, the focus of week eight is teamwork in the salon. What that looks like, how to become a part of the salon team and how to acclimate to your salon. And then also just some business strategies on what to expect in their [00:29:00] first few weeks, their first few months, their first year, and how to set some goals for themselves behind the chair. We talk a lot about building trusts and rapport with their clients, that it’s like the most important thing their first couple of months, as far as building their clientele. So we talk a ton about that.

 

Chris Sulimay: Do I have to be an expert in order to- do I have to be a teacher, do I have to mentor, do I have to be an expert in order to [00:29:30] take a new person out of school and walk them through something like this?

 

Britton Monk: For sure, not at all, not at all. I’ll go back a little bit before I was here. My teaching, “teaching” experience started when I had, I had a stylist, or I had a girl that I knew that was one of my clients that wanted to do hair and asked me about doing an apprenticeship. And I had done an [00:30:00] apprenticeship, that’s how I got my license. And I said, “Okay, sure.” So she apprenticed under me. And so I just taught her what I knew. And so that’s all I’m doing now. I’ve gotten to a place where I’ve had enough experience behind the chair where I’ve been able to kind of put what I know into a process. But it doesn’t have to, you know what I mean, it doesn’t have to be that way. You can just teach somebody what you know.

 

John Palmier: Britton, [00:30:30] you created the written format for this. You created the documentation for this. How many times did you rewrite that? [laughter]

 

Britton Monk: [laughter] I still rewrite it… Everyday I go home-

 

John Palmieri: It’s never perfect.

 

Britton Monk: No, it’s never perfect. And everytime we have a program go through, I rethink things that we can tweak and add, and how to make it better. My education team has been amazing at giving me feedback [00:31:00] on what works and what doesn’t, and what they see. And so that’s what’s been really helpful but we’ve rewritten it. We launched it at the beginning of last year, 2018. And so over the past year and few months, it’s been rewritten like, all of it has been rewritten a few times.

 

John Palmieri: [laughter]

 

Chris Sulimay: And I’m going to go out on a limb to say if you want to message us on Instagram at [00:31:30] 124.Go, we would be happy to share those curriculum outlines with you because the whole point of these podcasts is to help salon owners grow, and that’s the whole point of 124Go. And so If you’re listening to this conversation and you’re like, “Where the heck do I start?” Shoot us a message, we’re happy to share this stuff with you.

 

Britton Monk: We have templates. I mean, I have created templates, in the process of creating it for here, you know for Salon124. I’ve created templates [00:32:00] for what this would look like on a smaller scale in a smaller salon. Don’t think that you can’t put this in place because you’re a five or 10-chair salon. It’s just all of it would be us giving you a layout for how to share what knowledge you already have.

 

Chris Sulimay: What you already know.

 

Britton Monk: Yeah.

 

Chris Sulimay: Love it.

 

John Palmieri: For those people in the audience who are wanting to start their own educating programs, right. And they’re like, [00:32:30] “I’m not going to get it right. It’s not going to be perfect.” They’re having a trouble getting started. What words of advice do you have for them?

 

Britton Monk: I mean, all of this-

 

John Palmieri: Because Britton, it’s not going to be as good as yours, right?

 

Britton Monk: All of this started with me just literally like, writing bullet points. It started with me just bullet pointing the things that I would tell someone who’s brand new. What would I share with somebody who’s brand new? And I wrote bullet [00:33:00] points. It can just start with that and then actually doing it. Actually taking time either before your client start in a day or on a Monday, or whatever time you find, just take time to pour into those people. Because I will tell you as a salon owner, one of the best things that you could possibly do is pour into the people that work for you and spend time with them and invest in them. [00:33:30] And that is going to build so much more loyalty with your team than anything else you could possibly do.

 

Chris Sulimay: Yeah, it’s amazing. This has been a really great discussion. I feel like we’ve given a lot of really actually detailed nuggets of where you could start, I want to thank Britton. Britton, I know you are also available on Instagram to reach out to and to ask questions to. What is your Instagram handle?

 

Britton Monk: It’s @brittonmonk_hair and it is brittonmonk_hair. [00:34:00]

 

Chris Sulimay: Yeah. B-R-I-T-T-O-N-M-O-N-K_hair.

 

Britton Monk: Yes.

 

Chris Sulimay: That’s fantastic. We’ve got an audience right now, they’re listening up. What thoughts do you want to leave them with? Anything you feel like we’re leaving on the table or any kind of last little bits of inspo either for the owners or for maybe a newer person’s who’s looking for a salon?

 

Britton Monk: Like I said, if you take the time to invest [00:34:30] in other people then they will invest in you, that’s for owners and that’s also for brand new stylists. For brand new stylists, look for someone who can be a mentor to you. Seek that out because that’s going to be the best launch pad that you could possibly have for your business. And owners, take some time and pour in to the people around you. And if you want to build a really great team, [00:35:00] don’t be scared of the new talents. They’re going to be the best ones to pour into and the best ones to build up, and they’ll stay with you forever.

 

Chris Sulimay: And you’ll get a ton back in return that you can’t measure.

 

Britton Monk: Absolutely, absolutely.

 

Chris Sulimay: The experience of working with a new person that’s standing next to you, will give you a set of fresh legs like you will not believe, it’s incredible. John, thoughts?

 

John Palmieri: No. I love this conversation. I love, [00:35:30] part of why I love it, because we didn’t plan it. I think those are my favorite. What Britton’s given us is awesome. I’m just kind of reflecting at all the work that Britton’s done. I look at that room and I look at all the  people that are out there, and I look at all the students that are coming through our company, and it’s just amazing. So Britton, if I haven’t said it enough, great job, by the way.

 

Britton Monk: Thank you.

 

Chris Sulimay: That’s fantastic.

 

John Palmieri: You’re welcome.

 

Chris Sulimay: Oh, and I threw a “fantastic” in there.

 

John Palmieri: You did?

 

Chris Sulimay: Yeah. And ditto what John just said. If you’re listening to this [00:36:00] podcast, by the way, or if you’re hearing, we are in the salon today. So if you’re hear a little background blow dryer noise, we want you to know we’re in it to win it.

 

John Palmieri: No, we don’t just make this stuff up. We have to work here [laughter].

 

Chris Sulimay: That’s right, that’s exactly right.

 

Britton Monk: Yeah, we work here.

 

Chris Sulimay: But if you like what you heard today, please press the subscribe button and John wants you to do something very special.

 

John Palmieri: Write a wicked review!

 

Chris Sulimay: Wicked good.

 

John Palmieri: How many times do I have to say it?

 

Chris Sulimay: Five stars!

 

John Palmieri: That’s right, five stars.

 

Chris Sulimay: For crying out loud. Britton, tell them. How many stars?

 

Britton Monk: Five stars! [00:36:30]

 

Chris Sulimay, John Palmieri: Five stars! [crosstalk]

 

Britton Monk: Do it.

 

Chris Sulimay: Those reviews really help us. Hey, it just gives us a little bit back to keep doing this and enjoy doing it, and also help us move up a little bit on that list of podcasts.

 

John Palmieri: The cool podcasts.

 

Chris Sulimay: That is exactly right. So we really appreciate that. You can also link up with us. I’ve said it once but let’s say it again, on Instagram, @124.go. And we’re starting to upload some YouTube videos, on 124Go, all one word, [00:37:00] Salon Education.

 

John Palmieri: Website.

 

Chris Sulimay: Website, we will be launching April 1st. What is the website again, John?

 

John Palmieri: It’s 124Go.com!

 

Chris Sulimay: 124Go.com, got to love that. We’ll be sharing some video content there. So you’ll be able to touch base with us with some interactive stuff and we’ll be launching a little monthly zoom call where we’ll be having topic discussions. So that should be really awesome and we hope to see you [00:37:30] there. Anyway, again, thank you so much for listening. You guys are the people that are making this thing fun and great, and we really enjoy making these, so until next time.

 

John Palmieri: Thanks.

 

Chris Sulimay: Bye, everybody.

 

Britton Monk: Bye.